Want to know the secret to sticky marketing content? Take a listen to this conversation with Tracy Hazzard and host Natalie Benamou, as they discuss everything you need to know to make content that connects with your customers and increase their engagement with your brand.

Learn the secrets to creating binge worthy marketing content in this discussion with expert advice and insights you can use today.

Tracy Hazzard is a seasoned media expert with over 2600 interviews from articles in Authority Magazine, BuzzFeed, and her Inc. Magazine column; and from her multiple top-ranked video casts and podcasts like The Binge Factor, The Next Little Thing and Feed Your Brand – one of CIO’s Top 26 Entrepreneur Podcasts. Tracy brings diverse views from what works and what doesn’t work in marketing, branding and media from thought leaders and industry icons redefining success around the globe. Tracy’s unique gift to the podcasting, marketing, and branding world is being able to identify that unique binge-able factor – the thing that makes people come back again and again, listen actively, share as raving fans, and buy everything you have to sell.

Before you can get their attention, you have to be found. It starts with one word: SEO

• Search Engine Optimization (SEO) goes way beyond websites.
• Focus on discoverability.
• Create content in multiple channels to extend your brand’s reach.

We become binge worthy by showing 3 things:

1. Demonstrating care and having your customer’s best interests at heart.
2. Building trust with social proof.
3. Showing that you can solve your customer’s biggest challenge.

“What you need to do is just get moving and put your voice out there in some way, shape or form. Get your message out.” -Tracy Hazzard

Find Tracy Hazzard | Website | LinkedIn | YouTube | Facebook | Instagram | TikTok

HerCsuite™ delivers programs to advance more women at every career level inside our all-in-one platform and app. Our turnkey mentoring programs, speaker events and leadership development circles engage female talent in new ways. Women achieve success inside HerCsuite™ Network Community. Our DEI Council is a cross organization peer-to-peer learning circle providing strategic insights to link initiatives to the business goals. Check out the Newest Leadership Circle HerCsuite™ NEXT for women planning a new role beyond corporate. Get Started and Schedule a Demo today.

Natalie Benamou is the Founder of HerCsuite™.  Natalie is a speaker, podcast guest, board advisor and CEO of HerPower2, Inc.  Reach out if you would like her to speak or be on this podcast at info@hercsuite.com.

At HerCsuite™ we believe You Belong Here.

LinkedIn: Natalie Benamou | HerPower2 Lead | HerCsuite™

This podcast is sponsored by HerCsuite™ Events. Join us at our next event!

Credits: Thanks to Julie Deem and the Business Podcast Editor for editing our podcast!

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Send in a voice message: https://anchor.fm/natalie109/message