EPISODE 127 | AUGUST 30, 2023

Get to Hello Faster on LinkedIn with Brynne Tillman, CEO of Social Sales Link and The Modern Banker

Are you ready to get to hello faster on LinkedIn? Today on the podcast, Brynne Tillman, CEO of Social Sales Link and The Modern Banker, reveals her secret strategies for building genuine connections and trust-based conversations on LinkedIn. Brynne discusses with host Natalie Benamou the keys to creating meaningful connections.

We explore the importance of shifting traditional sales narratives and focusing on the value we can offer to our prospects. Brynne's insightful tips on initiating resource-driven dialogues are guaranteed to transform your LinkedIn approach and be received positively by the connection.

But that's not all! We also discuss Brynne's tried-and-true LinkedIn outreach strategies, and how slowing down your outreach can speed up the outcome. Navigating automated messages, designing personal conversations, and understanding the challenges faced in LinkedIn outreach – we cover it all. 

This episode is packed with wisdom and actionable advice to take your LinkedIn game to the next level. 

3 Key Takeaways

  1. Change Your Approach. Instead of focusing on what the prospect is worth to us, we should concentrate on our value to them. This paradigm shift can significantly enhance the effectiveness for your LinkedIn strategies.
  2. Slow Down to Speed Up. When you slow down and create quality over quantity the result of your outreach will improve. Although this approach might seem counterintuitive initially, it ultimately results in faster and more meaningful connections.
  3. Personalize Your Outreach. Take the time to research the person you are connecting with and customize your approach to their interests can significantly increase our chances of getting a response.


“Don't start a generic conversation. It needs to be authentic. Look at what they've posted. Authentically read it and engage.” – Brynne Tillman

“One of my favorite approaches is to ask a new connection to vote on a poll. I then can share how they benchmark against their peers on a topic.” – Brynne Tillman

“We need to detach from what the prospect is worth to us and attach to what we are worth to the prospect to get this platform to work for us. Come from a resource-driven perspective. My only goal is to bring extreme value to my network, which will convert to conversations when the time is right.” – Brynne Tillman


A Special Invitation 

Join us for a special virtual event on Converting Conversations to Connections with Brynne Tillman on September 29th at 11:30 AM CT/ 12:30 PM ET.

Register here: https://evt.to/aduidhuaw

Thank you, Brynne, for being a guest on the podcast and shoutout to Meridith Elliott Powell and Mark Hunter and their podcast Sales Logic where host Natalie Benamou met you!

This podcast is sponsored by HerCsuite® Personal Development programs.  For every phase of your career, find your people inside HerCsuite® Women’s Growth Network.


About Brynne Tillman

Brynne Tillman is the CEO of Social Sales Link and The Modern Banker.

She teaches professionals how to leverage LinkedIn to start trust-based conversations without being sales-y. Brynne’s authentic approach to social selling has led her to receive a LinkedIn Top Voice in multiple categories.

She is a best-selling Author of the LinkedIn Sales Playbook and is most proud of the sales results she and her team have enabled their clients to achieve.

Natalie Benamou

Welcome! I'm Your Host,
Natalie Benamou, Founder, HerCsuite™ Women's Growth Network.

Every week I bring you inspirational interviews and stories to help you get clarity about your future, step into your power so you can bold your brave.

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